Who we are: Horowitz is a full-service research firm offering primary consumer and b-to-b research. Our services include telephone and online surveys, focus group management and moderation, intercepts, one on one interviews, in-home ethnographic research, and secondary research collection and analysis.

We have particular expertise on the consumer market for entertainment, communications, and information content, services and technology. We do custom research for clients in these and other industries, and we publish a series of syndicated studies on what consumers know, think and might do about their cable, digital, broadband and mobile services.

On each and every project our clients benefit from our almost 25 years providing consumer research. We offer unparallelled client service and project management. We consult with you on methodology, sampling and overall design to ensure the project achieves your objectives. We ensure rigorous quality control and a commitment to good research practices. On projects big and small, we deliver insightful, strategic analysis and consultation to bring the data to life.

Our goal is, quite simply, to provide the highest return on your research investment.

 


Top Stories:

Just released! the 2008 edition of Horowitz Associates' Broadband and Content Services.

Download the study prospectus to order it now!

Key findings:

-Three out of ten (27%) high speed Internet users say the high speed Internet service they have at home does not really serve their needs.

-Three out of ten (27%) Internet users are willing to pay to get mobile TV on their handheld devices (cell, iPod, PSP) or car

-Six out of ten (59%) adults internet users ages 18+ go online weekly to get information on current local and national events. 

-Eight out of ten (79%) internet users ages 15-17 use social networking sites on a weekly basis .

 
Contact us: Horowitz Associates, Inc. Market Research & Consulting
914-834-5999
info@horowitzassociates.com
Adriana Waterston, Vice President, Marketing and Business Development: adrianaw@horowitzassociates.com